David "Masters of DOOM" Kushner contributes a story on the presence of women in online gaming spaces like EA's Pogo. We've known this for a while of course: there are LOTS of female gamers online, but because they are classified as "casual" gamers we don't hear a lot about them. As the industry expands, though, that's going to change.

A related article in AdAge adresses attempts to market to these female gamers - for example, Coca-Cola's Vanilla Coke Mystery Game.